the Friday Handshake Report: #fridayquotes



Has it been that type of week for you too?

You know the type.

Where you don’t want the long holiday weekend to end, because well, it felt like summer and you really really love summer.

Where you felt behind by one day all week.

Unexpected issues arose and drowned out your actual to do list.


A river cuts through a rock
not because of its power,
but because of its

Life happens. Use this weekend to rest and refresh!

If you were to busy ‘putting out fires’ this week here is what you missed at 21 Handshake.


6 Tips on How to Run a Successful Native Advertising Campaign

How to properly use a native advertising campaign to give your brand increased visibility and slip past mental and digital ‘roadblocks’.


Five Rookie Brand Guideline Mistakes You Can Fix Today

When it comes to creating and sharing your brand, you can’t afford to make these brand guideline mistakes.


Newsjacking Keywords: Just How Unique Should Your Keywords Be?

An effective strategy is to use newsjacking keywords in your title and then both newsjacking and unique keywords in your post.

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